Photographers need more than a beautiful portfolio to attract clients. People also want to know what services you offer, how much they cost, and what they will receive before contacting you.
A photography packages page helps you explain these details in one place. Instead of answering the same questions repeatedly, you can show your session options, pricing, and services directly on your website.
With WordPress and Gutenverse, you can create a photography packages page without coding. In this guide, we’ll walk through how to organize your packages, build the page, and make it easier for potential clients to send inquiries.
Why Your Photography Website Needs a Packages Page
Your portfolio shows people what you can do, but it doesn’t always explain what they can purchase.
For example, someone might love your portrait photography but still wonder how long a session takes, how many edited photos they will receive, or whether you offer outdoor sessions.
A photography packages page helps answer these questions before visitors contact you.
It also makes your services easier to compare. Visitors can review different packages, understand what each one includes, and choose an option that fits their needs and budget.
You don’t need to offer dozens of packages. In most cases, two or three well-explained options are enough to give potential clients a clear starting point.
What Should You Include on a Photography Packages Page?
Before building your page, prepare the information you want to show. This makes the design process easier because you already know what each section needs.
Here are the main details to include:
You can also include sample photos, client testimonials, and frequently asked questions to make the page more informative.
The goal is simple. Visitors should understand your photography services without having to contact you for every basic detail.
How to Create a Photography Packages Page with Gutenverse
Now that you know what to include, let’s build the page in WordPress.
For this example, we’ll create a portrait photography packages page with three session options. You can follow the same process for wedding, family, event, or product photography services.
Step 1: Set Up Your WordPress Website
First, make sure your WordPress website is ready.
You can use your existing photography theme or choose one that works well with the WordPress block editor.
If you haven’t selected a theme yet, check out our guide to the best free WordPress photography theme for photographers. It covers Photology, a photography-focused block theme that works with Gutenverse.
Next, install Gutenverse from your WordPress dashboard:
You can now start building your page using the WordPress block editor and Gutenverse blocks.
Step 2: Create an Introduction Section
Start with a short introduction that explains the photography services you offer.
This section helps visitors understand what kind of sessions they can book before they explore your packages.
For example, a portrait photographer could use:
Title: Portrait Photography Packages
Description: Capture your favorite moments with a photography session that fits your needs. Explore our portrait packages and find the right option for your next session.
You can also add a photo that represents your photography style. Choose an image that matches the type of service you’re promoting.
With Gutenverse, you can use the Heading, Text Editor, and Container blocks to arrange these elements. Adjust the spacing, typography, and background to match the rest of your website.
Keep this section simple. Your visitors should quickly understand what you offer and where to find the package details.
Step 3: Create Your Photography Package Layout
This is the main part of your photography pricing page.
A good package layout helps visitors compare your services without switching between different pages.
For this example, we’ll create three portrait photography packages.
Mini Session
Standard Session
Premium Session
$150
$280
$450
30-minute session
60-minute session
120-minute session
5 edited photos
15 edited photos
30 edited photos
1 location
1 location
Up to 2 locations
Online gallery delivery
Online gallery delivery
Online gallery delivery
These prices and package details are examples. Replace them with your actual services.
To build this layout, add a Gutenverse Section and Flexible Wrapper block, then arrange three smaller containers inside it.
Each container will represent one photography package.
Add the package name, price, short description, and included services. You can use Heading, Text Editor, and Icon List blocks to organize the information.
Finally, add a button to each package with a label such as Inquire About This Package.
You can also highlight your most popular package with a different background or border. However, keep the design consistent so visitors can compare all three options easily.
Step 4: Explain What’s Included in Each Package
A pricing table gives visitors a quick overview, but some services may need more explanation.
For example, what does “15 edited photos” actually mean? Will clients receive high-resolution digital files? How long does delivery take? Can they choose which photos you edit?
You can answer these questions in a short section below your packages.
Explain how your photography sessions work, what clients receive afterward, and whether your pricing includes editing or additional services.
If you offer optional extras, list them separately. These might include additional edited images, extra session time, printed photos, or travel outside your usual service area.
Make sure visitors can distinguish between what’s included in the package and what costs extra.
This helps set clear expectations before someone sends an inquiry.
Step 5: Add Photography Examples and Testimonials
People usually want to see examples of your photography before choosing a package.
Adding a small gallery below your pricing section helps visitors connect your services with the results they can expect.
For example, if you’re promoting portrait packages, show photos from actual portrait sessions rather than unrelated wedding or product photography.
You can use the Gutenverse Gallery block to display your work in a grid or masonry layout. Choose a few strong images that represent your photography style.
For a more detail, read our guide on how to create a gallery section on your WordPress portfolio page.
You can also add testimonials from previous clients.
A short review about the photography experience, communication, or final photos can help potential clients understand what it’s like to work with you.
Use genuine client feedback and keep this section focused. You don’t need to show your entire portfolio again.
Step 6: Add a Photography Inquiry Form
Once visitors find a package they like, they need a way to contact you.
Instead of sending everyone to a general contact page, you can add an inquiry form directly to your photography packages page.
With Gutenverse Form, you can create a form that collects the details you need before discussing a session.
For a photography inquiry form, consider including:
You can create the form using Gutenverse Form‘s drag-and-drop builder and customize the fields to match your services.
Next, connect each package’s inquiry button to the form section. Visitors can select a package, move to the inquiry form, and submit their details.
Use a clear button label such as Send an Inquiry or Ask About Availability.
Remember that an inquiry form is not the same as a confirmed booking. You still need to review the request, confirm your availability, and discuss the session details with the client.
Step 7: Add a Frequently Asked Questions Section
Even after reading your packages, visitors may still have questions.
A FAQ section helps answer common concerns without making the main package descriptions too long.
You can use the Gutenverse Accordion block to organize your questions and answers. This keeps the page tidy while allowing visitors to open the information they need.
Focus on questions that relate directly to your photography services. For example, explain how far in advance clients should contact you, how photo delivery works, and whether they can customize a package.
You can also explain your rescheduling policy, payment requirements, or location arrangements.
Keep the answers short and make sure they reflect your actual business policies.
Step 8: Check Your Page Before Publishing
Before publishing your photography packages page, preview it on both desktop and mobile devices.
A three-column package layout may look good on a large screen, but it can become difficult to read on a phone.
Check whether each package remains easy to understand when the columns stack vertically. Make sure the prices, descriptions, and inquiry buttons stay visible.
You should also test your inquiry form to confirm that submissions reach the intended destination.
Finally, review your package details, image quality, and links. Once everything looks good, publish the page and add it to your website’s navigation menu.
Tips to Make Your Photography Packages Page More Effective
Creating the layout is only part of the process. How you present your services also affects whether visitors understand your offer.
Keep your packages easy to compare. Use a consistent structure for every package. Place the price, duration, deliverables, and inquiry button in similar positions.
Be transparent about your pricing. If your rates depend on the location or project requirements, explain that prices start at a certain amount. Avoid showing a fixed price when the final cost may vary.
Use photos that match your services. Someone looking for a family session will find family photography examples more useful than unrelated commercial photos.
Make your inquiry buttons clear. Visitors should know whether they’re requesting information, checking availability, or making a confirmed booking.
Update your packages regularly. Review your pricing, inclusions, and availability information whenever your photography services change.
Small details like these can make the page more useful without adding unnecessary sections or complicated design elements.
FAQ
Yes. You can use the WordPress block editor and Gutenverse to create your photography packages page visually. You can arrange sections, add pricing information, display images, and customize the layout without writing code.
Two or three packages are a good starting point for many photography businesses. This gives visitors enough options to compare without overwhelming them. You can offer additional packages if your services require more choices.
Showing prices or starting rates can help potential clients understand your services and budget before contacting you. If your pricing varies based on location, session duration, or specific requests, explain how clients can receive a personalized quote.
Yes. You can use Gutenverse Form to collect client inquiries directly from your page. Add fields for contact information, preferred packages, session dates, and special requests so you have the details needed to respond.
Yes. You can customize the same layout for portrait, wedding, family, event, product, or commercial photography. Simply adjust the package descriptions, pricing, sample images, and inquiry fields to match your services.
Final Thoughts
A photography packages page helps turn your portfolio into a more informative website for potential clients.
Instead of only showing your work, you can explain your services, display package prices, highlight what’s included, and give visitors a clear way to contact you.
With Gutenverse, you can build these sections directly in WordPress without coding. Start with a few clear packages, add relevant photography examples, and create an inquiry form that makes communication easier.
The most important thing is to keep your page simple and useful. When visitors understand what you offer and how to get started, they can feel more confident about reaching out.









